FOR IMMEDIATE RELEASE
April 7, 2016
3TL SIGNS AGREEMENT TO PROVIDE Platform3 FOR LEADING DIAPER BRAND
VANCOUVER, B.C. (April 7, 2016) – 3TL Technologies Corp. (TSXV: TTM)(OTCQB: TTMZF) (the “Company” or “3TL”) announced today that it has signed a license agreement to provide Platform3 to promote the diaper products of a leading brand owned by a Fortune 500 personal care and paper products company. This is the 2nd time that 3TL’s technology has enabled a shopper marketing promotion for the diaper brand (see press release dated November 9, 2015). The promotion is planned to commence in June 2016 and run for one month at retail locations in the U.S.
Under the license agreement the Company’s proprietary Platform3 Optical Character Recognition (receipt scanning) technology will be used to enable mobile digital rewards for consumers who purchase the designated diaper products. Consumers who purchase qualifying quantities of the participating products during the promotion period will have the opportunity to submit an image of their receipts online for validation. Once their receipts are validated they will receive a reward code via email, valid for a US$10 virtual credit card reward.
“We are building a track record of providing value to consumer packaged goods companies as evidenced by repeat business from a leading diaper brand. This brand first used Platform3 to enable a shopper marketing promotion during the 2015 winter holiday season,” said Rob Craig, CEO of 3TL Technologies. “Leading brands are using our technology to connect directly with consumers via mobile devices, influence purchasing decisions with rewards and collect data about who is buying their products.”
Platform3 is 3TL’s proprietary software-as-a-service (SaaS) digital marketing platform, which includes integrated modules for, optical character recognition (receipt scanning), consumer-to-consumer content sharing, rewards and loyalty, data mining and customer relationship management. Platform3’s optical character recognition mobile shopper marketing technology enables the promotion to take place by ‘reading’ the uploaded receipts, verifying proof-of-purchase, and awarding rewards on a consumer-specific basis.
For further information, please contact:
3 TL Technologies Corp.
Chief Executive Officer
About 3TL Technologies Corp.
Platform³ is a Software as a Service (SaaS) consumer marketing platform. It enables Consumer Packaged Goods (CPG) companies and consumer brands to engage shoppers through their mobile device and influence their purchasing decisions. Platform³ encompasses proprietary consumer engagement strategies and technology modules including optical character recognition (purchase receipt scanning), digital promotions, purchase data mining, loyalty and rewards. CPG companies and major retail brands use Platform³ to influence and incentivize shoppers to interact with their brand and make purchases in-store and online.
For more information, visit 3tltechcorp.com.
For additional information about the company please visit www.sedar.com. The TSX Venture Exchange Inc. has in no way passed upon the merits of the transaction and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors – including the availability of funds and the results of financing efforts, – that could cause actual results to differ materially from the Company’s expectations are disclosed in the Company’s documents filed from time to time on SEDAR (see www.sedar.com). Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The Company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
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